Job Overview – Remote Senior Marketing Manager (Customer Campaigns):
Compensation: $70/hour
Location: Remote (Preference for Central, Eastern, or Mountain Time Zones)
Schedule: Monday to Friday (Remote)
Atlantic Group is hiring a Remote Senior Marketing Manager (Customer Campaigns) to support our client in leading multi-channel campaigns focused on customer adoption, engagement, and lifecycle marketing. This fully remote role is ideal for experienced marketers with a background in demand generation, integrated campaign strategy, and post-sales engagement in the tech or software industry. You’ll execute go-to-market initiatives, manage cross-functional campaigns, and drive measurable impact using tools like Marketo, Asana, Gainsight, and Google Suite.
Responsibilities as the Remote Senior Marketing Manager:
- Campaign Strategy & Execution: Lead multi-channel campaigns (email, webinars, social, digital) to drive customer adoption and engagement.
- Go-to-Market Enablement: Support the launch of Customer Acceleration programs from beta through general availability with targeted marketing efforts.
- Cross-Functional Collaboration: Work with Customer First, Marketing Ops, and vendors to align messaging and manage campaign execution.
- Content Development: Create persona-driven content for technical and business audiences, including Developers, IT, CX, and Security roles.
- Analytics & Optimization: Track campaign performance, analyze results, and optimize tactics to improve engagement, ROI, and key KPIs.
Qualifications for the Remote Senior Marketing Manager:
- Education: Bachelor’s degree in Marketing, Business, or a related field.
- Experience: 10+ years in marketing or campaign management, with a proven record of success in multi-channel, integrated B2B campaigns.
- Technical Skills: Proficient in Marketo, Google Suite, and Asana, with preferred experience in Gainsight.
- Industry Knowledge: Prior experience in the software or technology industry, with familiarity in post-sales marketing, customer education, and go-to-market strategies, is strongly preferred.
- Skills & Attributes: Strong communication, collaboration, and project management abilities, with a data-driven and detail-oriented approach to optimizing campaign performance.
Application Notice: Qualified candidates will be contacted within 2 business days of application. If an applicant does not meet the above criteria, Atlantic Group will keep your resume on file for future opportunities and may contact you for further discussion.