Senior Director, Social Strategy & Content Operations

New York, NY

Responsibilities

 

  • Reporting to the SVP of Content, oversee and manage all social media content creation for the client’s Digital overseeing a team of 5+ social media specialists and freelance producers that post and create content for social platforms including Instagram, Facebook, Snapchat and Twitter.
  • Point on all content operations for the editorial and social media teams, including but not limited to maintaining overall editorial calendars and managing launches and promotional processes related to priority content releases.
  • Evolve the company’s Digital’s national brands social media to adapt to audience patterns continuously optimizing and elevating the brand globally via cutting edge social media coverage and social experiences.
  • Oversee social media takeovers and influencer activations.
  • Oversee creative strategy and planning, and all social media production for the client’s Digital national brands including category and content coverage, social media story development and scripting; proactively leading development and creative ways of producing highly engaging content.
  • Manage operational aspect of content partnerships and special projects ensuring timely execution
  • Manages the social content expense budget for all the company’s Digital brands, including freelancer support, travel and related expenses, ensuring the group stays within budget.
  • Scrutinizes social media content across the client’s Digital network for quality, tone, and opportunities for content sharing across groups.
  • Oversees, and in many cases, coordinates external social media content partnerships with the goal of extending audience reach, while maintaining the client’s Digital’s content independence and originality.
  • Work closely with editorial, talent and video teams to identify and establish relationships with top talent in the pop culture space, and oversee development of key social media franchises, segments and editorial initiatives.
  • As needed, work closely with the company’s Digital and sales and partnership teams to develop innovative and highly customized yet organic branded content initiatives, effectively communicating our content strategy and value to our top clients.
  • Continuously evaluate and develop team members and set high bar for social coverage, storytelling and general creative output and internal / external presentation of the client’s Digital national brands.

 

 

 

Note: Qualified candidates will be contacted within 2 business days of application. If an applicant does not meet the above criteria, we will keep your resume on file for future opportunities and may contact you for further discussion.

Date Posted 8/15/2019
Salary $120,000 - $135,000 + bonus






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