Media Connections Manager

Denver, CO

Responsibilities

 

  • Media Strategy Stewardship – Develop clear, informed point of view on enterprise media topic in partnership with key stakeholders to educate, inform, influence, and implement across the company with the intent to evolve media practices to drive business growth
  • Media Plan Development – Lead the development of the media plan with brand, agency and technologies partners. Facilitate team in developing a clear view of how media can impact behavioral change to deliver brand growth.  Clearly understand and utilize advanced data and analytics to inform growth strategy in partnership with internal strategy and insights teams
  • Work Closely with Internal Stakeholders and External Agency Partners – Ensure effective working frameworks are in place for all initiatives and leveraged for frictionless campaign development
  • Steward Media Budgets – Overseecompany media spend and financials with acute attention to detail and superior accuracy
  • Build Relationships – Foster strong, collaborative relationships with brand, cross-functionals within company, agency team, and external partners

 

Requirements

 

  • Bachelor’s degree from an accredited college/university.
  • 6-8 years of marketing measurement and analytics experience.
  • Understanding of the CPG is a plus
  • Firm understanding and experience with data management, including platform integration (segment profiles, leads data, DSPs, DMPs, CRM). Experience with tag management, test/optimization platforms, web analytics tools, data visualization, analytics/BI tools.
  • Thorough understanding of the media analytics ecosystem and evolving landscape and a clear point of view of how to categorize, measure, and analyze disparate data to draw meaningful conclusions and recommendations.
  • Leadership abilities to command presence and build relationships across the organization; able to clearly articulate complex technologies and concepts to stakeholders.

 

 

 

 

 

Note: Qualified candidates will be contacted within 2 business days of application. If an applicant does not meet the above criteria, we will keep your resume on file for future opportunities and may contact you for further discussion.

Date Posted 11/6/2020
Salary $50.00 - $55.00/hr






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